The War Over Your Plastic

Have you always dreamed of taking all those cards in your fat wallet and turning them into just one? Well, that technology isn’t much farther in the future! Over a year ago, Coin came onto the scene with their neat idea and launched a slick looking video to convince people to crowdfund the project: It [...]

By | 2017-07-31T15:34:44+00:00 October 8th, 2014|Blog, Social Media, Technology|0 Comments

iDecision: iPhone 6 vs iPhone 6 Plus

My first iPhone device was the iPhone 4s. I had converted over from the Android X2 and couldn’t have been happier with the transition. I soon became an Apple-everything-user after becoming pleasantly surprised by the iPhone. My Contract with my carrier expired in February of this year and I was determined to not upgrade until the [...]

By | 2017-07-31T15:34:44+00:00 October 6th, 2014|Blog, Mobile, Social Media, Technology|1 Comment

Creating Brand Fans: The Value of Customer Retention

New Customers May Not Be the Answer Many struggling businesses seem to think that bringing in MORE customers is the solution to their financial problems. They are always trying to think of different ways to reach out to NEW customers through advertising or offering special deals. What they don’t realize is that this is only [...]

By | 2017-07-31T15:34:45+00:00 July 2nd, 2014|Blog, Social Media|0 Comments

Reporting & Monitoring

Running a social media campaign is often times more difficult than expected. Facebook and other social media sites have become oversaturated with advertisements and “spam.”  Hence, Facebook users have become very good at just skimming through their news feeds and passing right by the majority of these advertisements. Facebook has also updated their algorithm to [...]

By | 2014-06-27T17:25:40+00:00 June 27th, 2014|Blog, Social Media|0 Comments

Is Search Engine Submission Necessary?

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they [...]

By | 2017-07-31T15:34:45+00:00 April 17th, 2014|Business advice, SEO|0 Comments

Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any [...]

By | 2017-07-31T15:34:45+00:00 April 17th, 2014|Online marketing, SEO|0 Comments

The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor [...]

By | 2014-04-17T12:57:45+00:00 April 17th, 2014|Advanced SEO Techniques, Online marketing, SEO|0 Comments